Wednesday, February 26, 2014

Safe measurement for SEO impact from Social Media

Search engine optimization is one of the most important factors that need to be considered before you start up any website or business. SEO is also becoming complex for both on and off-page factors every other day. Social media on the other hand is a critical factor which can make a huge impact on the audiences and take your business to the next higher level.

The relationship between search engine optimization and social media is clear but still there are number of other factors that need to be found out.

Social Media is an essential part of SEO strategy as it helps to boost the SEO rankings and also maximizes the online presence. Now the question arises that why social media is important for search engine optimization. The answer is quite simple. Social media sites are the mediums through which the potential audiences can be linked and connected. Moreover the product and service branding can be done on social medias to reach out to maximum people who remain online. You might possess the best content in your website, but without the help of social media you can never succeed to reach the hearts of people.

How Social Media can affect your Business- an Analysis

•    Social media helps the search engine to find out the index of your content in a very fast manner. This means if you have updated your website, then the listing will be made in the top rank by Google if you have connections with social media.

•    Social SEO also gives a free advertisement plan for your business and website. There is a mutual dependency among the social media and different websites. Therefore putting up contents and relating them with the social media will definitely help you to reach large number of audiences. Facebook and Twitter have become the indispensable units in the social media marketing where different sellers and service providers campaign for their products.

•    While you interact with people through the social media, you also increase awareness about your brand or product, thereby making people more serious about the type of services you provide. As a marketing tip, it is always essential to make a long term strategy before putting a new idea forward to the public. Making sudden responses without any exclusive idea will lead to a flop ending.

These are the few ways which will help you to manage business in social media and search engines appropriately.

Monday, February 17, 2014

Tips for Analyzing Website Traffic

Our tools help you to keep an eye on the blog traffic status. Please find below three tools which we use the most to examine the website statistics.
1.    Google Analytic
Like any other Google product, this tool is also free and without doubt, the best. It has been modified from time to time to yield best results. I would recommend three guidelines to master this tool.
1.    Filtering out your hits and traffic.
2.    Refined search of site.
3.    Website goals classified.

2.    Site Meter

It is another tool which can be used; however it only permits one website monitoring on registering.

3.    Wordpress
 Live update of website traffic and daily statistics of blogs/posts.  Wordpress plugins such as ‘Woopra’ and ‘Stat counter’ are most famous plugins which bloggers use.
It helps to create booking and email forms. It also comes with social media share buttons and effective SEO tools.